BUILDING BLOCK dimensional to 8-level


‘Delicate’ and colour in Germany

Delicate: pink 46%, white 20%, yellow 12%…
Heller (1989)

Heat, weight and activity in multicolored images
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The findings of this study show that people in general perceive color emotions for multicoloured images in similar ways, and that observer judgments highly correlate with the predictive model recently proposed in image retrieval. Images were judged by observers on three emotion factors: heat, weight, and activity. Interobserver agreement obtained for the heat factor are 0.099, 0.079 for weight, and 0.160 for activity. Comparing the results with other studies involving single colors or two-color combinations shows that the agreement is good, especially for heat and weight. (Solli & Lenz, 2011)