Fashionable: purple 20%, orange 17%, pink 14%, ... Heller (1989)
orange-Q
‘Extrovert’ and colour in Germany
Extrovert: yellow 24%, gold 24%, orange 19%, red 14%, ... Heller (1989)
‘Energy’ and colour in Germany
Energy: red 38%, orange 18%, yellow 16%, gold 7%, ... Heller (1989)
‘Dynamics’ and colour in Germany
Dynamics: red 25%, blue 20%, orange 13%, ... Heller (1989)
‘Cosiness’ and colour in Germany
Cosiness: orange 22%, yellow 17%, red 13%, ... Heller (1989)
‘Close proximity’ and colour in Germany
Close proximity: red 29%, orange 15%, pink 12%, ... Heller (1989)
‘Cheap’ and colour in Germany
Cheap: orange 19%, brown 15%, grey 15%, ... Heller (1989)
‘Braggery’ and colour in Germany
Braggery: gold 31%, orange 18%, yellow 10%, ... Heller (1989)
‘Autumn’ and colour in Germany
Autumn: brown 55%, gold 16%, orange 10%, ... Heller (1989)
‘Arousal, excitement’ and colour in Germany
Arousal, excitement: red 33%, orange 20%, yellow 13%, ... Heller (1989)
‘Aromatic’ and colour in Germany
Aromatic: brown 27%, orange 20%, green 16%, ... Heller (1989)
‘Activity’ and colour in Germany
Activity: red 28%, orange 18%, yellow 15%, ... Heller (1989)
Extrovert people colour preference
Extrovert people seem to have a preference for red, orange and yellow.Heller E. (1989)
Warm and cold colours, cultural differences
Culturally, small variations in the choice of warm and cold colours have been identified