Mary Harrsch, CC BY-SA 4.0 https://creativecommons.org/licenses/by-sa/4.0, via Wikimedia Commons Grave Goods of a 9th century BCE aristocratic woman buried near the royal tombs in the necropolis of Aigai 02. Date 9th century BCE.
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Diagonal or oblique lines
Diagonal or oblique lines give movement to an image. Roebers (2013) states that the more oblique lines a product contains, the more dynamic and modern it looks. The more an object is in balance, the more stable and reliable it looks.
‘Dynamics’ and colour in Germany
Dynamics: red 25%, blue 20%, orange 13%, ... Heller (1989)
‘Dreaming’ and colour in Germany
Dreaming: pink 34%, blue 27%, purple 9%, ... Heller, E. (1989)
‘Dismissive’ and colour in Germany
Dismissive: black 20%, grey 18%, brown 15%, ... Heller (1989)
‘Dishonesty’ and colour in Germany
Dishonesty: yellow 26%, black 19%, green 14%, ... Heller (1989)
‘Desire’ and colour in Germany
Desire: red 34%, orange 13%, ... Heller (1989)
‘Delicate’ and colour in Germany
Delicate: pink 46%, white 20%, yellow 12%... Heller (1989)
‘Danger’ and colour in Germany
Danger: red 43%, black 24%, orange 12%, ... Heller (1989)
The colour of ‘dangerous’ in 9 countries
All countries: red. Jung et al. (2018)
The colour of ‘distant’ in 9 countries
All countries: many different hues and shades. Germany: light colours, whereas dominant is light blue. Japan and Russia: dark colours. Jung et al. (2018)
‘Depth’ and colour in Germany
Depth: blue 54%, grey 13%, white 10%, ... Heller E. (1989)
Distances and colours
We connect distances with colours because colours change through distance. Red is only bright when it is close. The further away, the more bluish it becomes.Heller E. (1989)
‘Distance’ and colour in Germany
Distance: blue 54%, gray 13%, white 10%, ... Heller E. (1989)
Direction of impressionist and expressionist paintings
“They sought around with the eye and not in the mysterious depths of the mind.”